Abstract

In the era of technological progress and software development, the task of modernizing their business practices in order to increase its efficiency is becoming especially urgent for companies. The article aims to show the advantage of e-commerce as a new form of entrepreneurial activity. One of the effective forms of doing business is creating an online store, which was the object of a study conducted at Kyrgyz National University named after J. Balasagyn. The developed recommendations can become a useful tool in the field of entrepreneurship

Keywords

digital business; traditional trade; business models; online store; economic growth

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